Great storytelling in learning design
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“Storytelling is the greatest technology that humans have ever created.”
-Jon Westenberg
As designers who seek to create great learning experiences, we understand what great storytelling brings to learning design.
Simply put, stories create connection and this generation of learners seek to connect. We’ve adopted some of the teachings of Pixar, one of the greatest storytellers of this generation, to inform our learning design.

Without getting these basic principles right, none of the graphics and animations we use in our learning design, would work. Take a look at our Rob and Bob animation to see how we’ve applied the principles of storytelling to our message.
